Case Study · Phnom Penh, Cambodia·Coding bootcamp · Adult learners + career switchers

How SabaiCode fills every coding bootcamp cohort using the SEKSAAHUB CRM

SabaiCode is a coding bootcamp in Phnom Penh serving older students and career switchers. Every cohort fills through a tracked inquiry-to-enrollment pipeline on SEKSAAHUB, and every live session auto-records for student review.

100%

Inquiries logged in one queue, no spreadsheet drift

Recorded

Every live session, auto-transcribed

Per-cohort

Conversion analytics by lead source

1

Platform for both academic and admissions teams

The challenge

Bootcamp economics depend on cohort fill rate. Empty seats are wasted capacity; missed leads are missed revenue. SabaiCode needed a way to capture every inquiry that came in from outreach events, the website, partner organizations, and referrals — and convert them to paid enrollments before the next cohort start date. The previous approach (a shared spreadsheet plus WhatsApp threads per cohort) leaked leads and made it impossible to see conversion rates per source.

The approach

SabaiCode moved both the academic side (live classes, assignments, AI tutor, student tracking) and the admissions side (inquiry pipeline, trial sessions, enrollment conversion, payments tracking) onto SEKSAAHUB. The CRM pipeline reflects how a bootcamp actually acquires students: inquiry → information session → trial coding session → enrollment confirmed → cohort assignment.

How it works in practice

Every prospective student who reaches out — whether through the website, a referral, or a partner organization — lands in the SabaiCode admissions queue with auto-acknowledgement going out within seconds. The team assigns ownership, schedules a trial session, and tracks the outcome (attended / did not attend, enrolled / not enrolled, with reasons logged).

Live coding sessions auto-record and AI-summarize. Students who attended catch the parts they missed; students who could not attend catch up before the next session. The 24/7 AI tutor handles between-session technical questions grounded in the bootcamp's own curriculum — so students get help at the level the cohort is at, not generic internet answers.

Conversion analytics show what is actually working. Lead sources are tracked from first contact through paid enrollment, so SabaiCode knows which outreach channels are filling cohorts and which are noise. End-of-cohort retention and renewal opportunities are surfaced before the next cohort starts.

Like Seksaa Tech Academy, SabaiCode runs in both Khmer and English — important for a Cambodian audience that mixes both in technical contexts. Code is universal; explanations and tutoring shift between languages depending on the learner. The platform supports the switch without any extra configuration.

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